New to Networking? 10 Steps to Ensure You’re Making Long-Term Connections

Networking events are a great way for new entrepreneurs to make long-term connections and build relationships that can help grow their businesses. Here are some key tips from successful entrepreneurs on how to make the most out of networking events:

1. Invite People to Dinner: Instead of treating networking events as purely business opportunities, consider inviting people to more casual gatherings like parties or dinners. Building a stronger relationship in a more relaxed setting can lead to long-term connections that go beyond just business.
2. Find Common Ground: Look for common ground with other attendees at networking events, rather than focusing on differences. This can lead to more meaningful conversations and potential partnerships in the long run.
3. Treat It Like a Normal Conversation: Approach networking events as you would any other conversation. Avoid coming across as insincere or transactional, and focus on building genuine connections with people.
4. Transition to Social Media: After meeting someone at a networking event, take the initiative to connect on social media platforms like LinkedIn. This can help you stay in touch and continue the conversation beyond the event.
5. Add Personalization: Personalize your conversations by using people’s names and showing genuine interest in what they have to say. This can help create a lasting impression and make others more likely to stay connected with you.
6. Attend Events Often: Increase the frequency of attending networking events to develop familiarity with other attendees. The more people see and interact with you, the easier it becomes to build long-term connections.
7. Find Out How You Can Help: Invest time in getting to know your connections and find ways to be helpful to them. Whether it’s through referrals or business opportunities, being helpful can strengthen relationships and keep the connection alive.
8. Learn to Listen: Practice active listening during conversations at networking events. Engage in two-way conversations, ask questions, and show genuine interest in what others have to say to build meaningful connections.
9. Research and Prepare Questions: Before attending a networking event, research the attendees and prepare questions to ask about their business. This shows that you’re interested in them and their work, making it more likely for them to want to stay in touch.
10. Follow Up With Intention: Collect contact information from people you want to connect with and follow up after the event with a personalized message. Offer value by asking how you can help them or make an introduction, showing genuine interest in building a relationship.

    By following these tips and strategies, new entrepreneurs can make the most out of networking events and build valuable long-term connections that can benefit their businesses in the future.